Friday, February 5, 2010
Super Bowl Saturday?
Move Super Bowl to Saturday
Dr. Abraham Froman/Chief Executive Officer of the American Mustache Institute
The Huffington Post
Football in the United States has become an essential part of our national fabric. Athletes are heroes to the young and old, and games have become American traditions on par with apple pie, political polarization, good looking mustaches, or cell phone-induced distracted driving.
The Super Bowl, set for Sunday in Miami, has arguably evolved into the pinnacle of the American sports calendar. It has become a sports holiday. But like most great traditions, is there a way to make it even better? Indeed there is.
The NFL should to move the Super Bowl to Saturday.
It is clear that great sports traditions can clearly be altered if there is value in doing so. And in a survey by the American Mustache Institute of its 2,000-plus members, nearly 80 percent said they would support moving the Super Bowl to Saturday.
There are both economic and social reasons supporting such a move.
-Kids could stay up a bit later to watch the game without the concerns of a school night.
-Super Bowl parties would become grander events, providing more social interaction, which often gets left behind in today's hurried society.
-Party hosts would buy more food and beverages to accommodate grander events, thus benefiting grocery stores and other merchants.
-More non-sports fans would attend these parties, enjoying greater social interaction with their friends, because they would no longer have to work the next day.
-And without work the next day, hosts could relax a bit more, enjoy the game and good company of their guests, feeling less pressure to clean up that night.
-If more non-football fans are watching, the networks gain more overall viewers, translating into their ability to charge more for advertising.
-Restaurants and bars may have a steady flow of business on Sunday nights, but just imagine the immense traffic and revenues from a truly Super Saturday.
-As the NFL pursues globalization, more international fans could more easily stay up late to watch the game (consider that in Europe the game ends at approximately 5 a.m.).
-Finally, we must consider the issue of productivity in the workplace. Employers won't have to deal with employees strolling in late for work because they stayed up late watching the Super Bowl.
Mustached Americans -- the fabric of American society -- believe the premiere showcase of the country's pastime would be well-served to move the entrenched tradition that is the Super Bowl to Saturday.
Much like holding a playoff for the NCAA Division I college football national championship or bringing back the TV show ALF, moving the Super Bowl to Saturday seems like one of those changes that is such an obvious improvement, that you wonder why it's never been done before.
We ask you to join the Mustached American community in petitioning the National Football League to move the Super Bowl to Saturday, which you can do online HERE.
A Super Bowl on Saturday certainly seems to make sense. I'm going to be drunk anyway so I might as well not have to go to work the next day. Of course I haven't had a job where I haven't had to a) work or b) show up functional the day after the Super Bowl so I'm not too up in arms about this. I think it would be a better idea if all our jobs gave us the Monday after the Super Bowl off. That's probably just wishful thinking. I can agree with Dr. Abe Frohman (the former Sausage King of Chicago) about one thing though. They should bring back ALF.
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